Brand Manager EMEA - Acute Ischemic Stroke

About the role

Stryker is looking for a Brand Manager for its Acute Ischemic Stroke (AIS) portfolio across EMEA, based in Amsterdam. The role is built around ownership: you set the strategy, own the products and are accountable for brand performance. The AIS portfolio is described as one of the largest and fastest-growing franchises, with a strong launch pipeline, and the market is evolving quickly with new devices and technologies. The role covers the UK, Spain, Belgium, France and the Netherlands.

Key responsibilities

• Own the EMEA business strategy for AIS, including where to play, how to win and the investment behind it
• Understand the clinical and technical needs of stroke teams and let them shape the strategy and portfolio
• Build the annual marketing plan and a 3-5 year portfolio roadmap, working with divisional, portfolio and local marketing teams
• Own regional product management: define and run the product lifecycle from launch to phase-out
• Own branding, messaging, positioning and pricing, based on market, customer and competitive insight
• Lead the launch pipeline so each launch lands impactfully
• Partner with divisional teams to grow the portfolio through new products, line extensions and M&A, bringing the EMEA voice of the customer into every decision
• Build the position across the whole stroke pathway with technology and ecosystem partners
• Turn strategy into a plan the field can run, with tools, tactics and strategic initiatives
• Track sales, share, price, margin and brand perception, and act fast when performance goes off track
• Partner with physicians and stroke teams, and work with Medical Education on evidence generation and congress presence

Required profile

• Bachelor's degree required
• 8+ years of work experience required
• MBA preferred
• 5+ years of medical device or marketing experience preferred
• Commercially sharp, able to balance commercial discipline with creative thinking, with an AI-led mindset
• Excellent presentation and interpersonal communication skills
• Ability to manage multiple projects on established timelines and to be persuasive without organizational authority
• Ability to work within complex interdivisional procedures and policies

Required skills

• Demonstrated proficiency in Microsoft Office, including Excel, Word and PowerPoint
• Strong analytical and problem-solving skills

What we offer

• Netherlands pay range of EUR 71,800 - 133,400 per year
• Possible incentive compensation such as bonus and/or commissions where applicable
• Stryker's comprehensive benefits package
• Hybrid work flexibility