Field Marketing Manager - Enterprise Events & Webinars

About the role

A fast-growing, AI-driven B2B travel management platform serving global fleets, offshore operators and airlines is hiring a Field Marketing Manager (Senior Individual Contributor) in Rotterdam. The role owns events, webinars, trade press and partner marketing, turning industry relationships into a measurable enterprise sales pipeline. You report directly to the VP of Marketing and manage a freelance event coordinator who handles logistics, so you can focus on strategy, messaging and pipeline execution.

Key responsibilities

• Own the enterprise events strategy end-to-end: selecting events, setting objectives, pre-event campaigns and post-event lead conversion
• Work with the sales team to build pipeline before events and enforce post-event follow-up
• Run webinars as a structured, recurring programme
• Build relationships with key trade media and pitch relevant stories
• Turn integration partners into a co-marketing channel (joint content, webinars and campaigns)
• Run targeted ABM campaigns alongside sales for named accounts
• Oversee the event budget, manage the freelance coordinator and integrate AI tooling into daily workflows

Required profile

• Proven track record of planning and running B2B enterprise events end-to-end, including budget management
• Focus on pipeline conversion and revenue impact rather than attendance metrics
• Experience collaborating with sales teams on post-event conversion without direct authority
• Experience running webinars as a structured programme
• Active daily use of AI tools for research, personalization and execution
• Right to work in the Netherlands (EU/EEA citizenship or valid work permit); fluent business English
• Nice to have: existing B2B press relationships, co-marketing experience, agency briefing experience, and exposure to maritime, aviation or energy sectors

What we offer

• Salary of EUR 4,800 - 5,500 gross per month
• Hybrid setup in Rotterdam (3 days in the office, 2 days remote)
• 25 paid vacation days plus 30 work-from-abroad days per year
• Career growth through ownership of key channels and scaling the programme

The selection process starts with a recruiter screening call, then an interview with the VP of Marketing and a final interview with the CEO.